Rainbow high dolls
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History of: Monster High dolls
What other doll brand in recent memory has taken over the world by storm as soon as it hit shelves? One that manages to captivate audiences from children to adults alike? There is still more to be written in Monster High’s story. As we approach spooky season, here’s a look into the history of the distinctive and unprecedented doll franchise:Monster High.
What other doll brand in recent history has taken over the world by storm as soon as they hit the shelves? One that managed to captivate audiences of a wide age demographic from children to adults alike? Here’s a look into the history of Monster High just in time for spooky season.
Development and Conception
Monster High is one of the many doll brands by international toy enterprise Mattel. The company began in 1945 with their focus being children. A 2010 Wall Street Journal article stated that in the years that lead to the production of Monster High, Mattel had an interest in creating a doll brand to appeal to tween girls. Mattel’s research showed that girls generally grew out of Barbie do
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Monster High
American fashion doll franchise by Mattel
For the movie with the same name, see Monster High (1989 film).
Monster High is an American multimedia-supported fashion doll franchise created by toy designer Garrett Sander and launched by Mattel in 2010.[1][2] Aimed at children ages 7–14, the franchise features characters inspired by monster movies, sci-fi horror, thriller fiction, folklore, myths and popular culture, centering around the adventures of the teenage children of monsters and other mythical creatures attending a high school of the same name.
Though the fashion dolls are the main focus of the franchise, a 2D-animated web series and 15 animated TV specials/films were released to accompany them, as well as video games, a series of young adult novels written by Lisi Harrison, and other forms of merchandise. The franchise quickly became very popular among children and was extremely successful in terms of earnings for Mattel; it was worth $1 billion in its third year of existence with more than $500 million in sales annually, and was at o
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Along with the diaries, the doll profiles are the most significant type of doll logs included with the Monster Highdolls. Doll profiles are written from a first person perspective and provide basic information about the characters in thirteen categories, name included. The doll profiles are technically in continuity with all other continuities, though they are closest to the diary continuity. That said, the doll profiles exist in a sort of time vacuum where they are barely suspectible to change and later doll profiles are to be read in the same moment as the older ones.
The doll profiles are published in five places. There's the version on the Monster High website, which since the 2013 redesign lacks the school subjects, food, and friend entries, but has a small extra in the form of quotes. There's the version that gets published in the magazines, the one printed on the back of some of the 'Signature' and movie-themed line boxes, and the one printed in the back of the diaries. Before the redesign, it was also p
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